Monday October 3, 2011
11:15AM – 12:00PM
Magnus Lindkvist is difficult to put in a box. Is he a futurologist, a writer, a researcher, a professor, a professional speaker or all at once ? He names himself a trendspotter which means he is able to detect trends and project them into the future. He combines insights about them with exuberant energy and personal warmth to create vivid images of the world we live in and the world we will live in. He mixes measurable, tangible data with imaginative, emotional ideas to discover the point at which business logic and human magic meet. His new book “The attack of the unexpected” is a guide to surprises and uncertainty.
Magnus Lindkvist was elected best speaker in Sweden in 2009.
Magnus Lindkvist, Trendspotter